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Tuesday, April 14 • 1:15pm - 2:15pm
Keynote Address - Leadership from Adversity: Opportunities for Reinvention in the Modern Age

ESPN founder Bill Rasmussen got fired from his job working for a Hartford, Connecticut-based professional hockey team and famously turned his struggles around when he took a $9,000 credit card cash advance to create a television network that is currently valued at $66 billion. Adversity — the loss of his job resulted in one of the greatest entrepreneurial success stories in television history. What can we learn from adversity? How do we react when adversity strikes? What traits do great leaders possess, and how do they handle it?

Most of us will face adversity, failure and possibly even bankruptcy in our lifetime. Will you bow to the circumstance, or will you use the experience to find the leadership qualities within you to achieve rather than give up? Whether looking at your career as an individual or more broadly on the path of a company or nonprofit, Rasmussen shares tangible leadership advice as only he can — gripping, insightful and sure to affect the bottom line in every sense of the term.

During this keynote, attendees will:

  • Gather leadership advice for weathering times of adversity.
  • Explore how moments of adversity and lead to workplace innovation.

avatar for Bill Rasmussen

Bill Rasmussen

Founder, ESPN
@Bill_ESPN | | Bill Rasmussen's brainstorm for a 24-hour cable sports television station became ESPN. He also came up with the concept for Sports Center and broke the advertising barrier to cable television by signing Anheuser Busch to the largest cable TV advertising contract ever. He is also the author of the best-selling book, "Sports Junkies Rejoice! The Birth of ESPN." In addition, Rasmussen served as a consultant to the Big Ten... Read More →

Tuesday April 14, 2015 1:15pm - 2:15pm
Grand Ballroom E-H